![]() The announcements are not entirely surprising, considering Xbox boss Phil Spencer mentioned last October that the price of Xbox hardware and Game Pass would go up at some point. This is the first time that Microsoft has announced an increase for Xbox Game Pass since the service launched in 2017. However, the price of PC Game Pass will remain at $9.99 a month. Beginning July 6, Xbox Game Pass Ultimate will now cost $16.99 (a $2 increase), and regular Xbox Game Pass will now cost $10.99 monthly (a $1 increase). However, the price of Xbox Game Pass will increase in all countries with the service. Important to note that the Xbox Series S will remain at the same price of $299.99 for the 512GB model or $349.99 for the 1TB model. ![]() The Verge notes that the pricing will impact most countries (not including the US), explaining that the cost of an Xbox Series X will be £479.99 in the UK, €549.99 across most European markets, CAD $649.99 in Canada, and AUD $799.99 in Australia. Microsoft will increase the price of its high-end ninth-generation console, the Xbox Series X, beginning August 1. Ryan: I don’t remember.In a statement sent to the outlet, Kari Perez, the head of communications at Xbox, confirmed the price hikes. Microsoft: Did you or anyone at your direction go to regulators anywhere in the world before August 26th? Ryan: I don’t think it’s possible to ascribe a particular date to it, but I think that that email of the 26th of August was an important moment Microsoft: When did you come to that determination? Ryan: I believe that this transaction is bad for competition Microsoft: As of today you believe that this transaction between Microsoft and Activision would harm competition, is that right? Ryan: I wasn’t particularly happy with the January 31st proposal, but hoped it was an opening salvo ![]() Microsoft: Was there any other significant factor before that time? Microsoft: So the thing that caused you major concern was the August 26th email from Spencer? Microsoft: That would have been on August 26th, 2022? Ryan: I wouldn’t say I wasn’t concerned at all, but it was really his response a few months after my email on May 26th which sent alarm bells ringing ![]() Microsoft lawyer: So you weren’t concerned in May about the transaction? ![]()
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